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Strategy

  • Positioning discovery
  • Repositioning -value reframing
  • Market entry strategy
  • Brand strategy
  • Consumer and category understanding
  • Segmentation, opportunity and scale
  • Communication and content strategy

Understanding and Planning

  • Marketing calendar
  • Communication and campaign structure
  • Insights
  • Consumer – joy of discovery
  • Category – moments of truth
  • Price/value context

Development and Management

  • IP

Network and Sessions

  • Creativity boot camp
  • Communication and content planning
  • Brand strategy validation
  • Digital immersion workshop
  • Customer experience – a Technology workshop
  • Positioning audit
  • Founders think tank-CMO
  • Marketing Talent

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